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  <title>Orient Lodge</title>
  <subtitle>An Eclectic Blog at the Intersection of Technology and our Social Lives</subtitle>
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  <updated>2008-07-20T11:19:54-04:00</updated>
  <entry>
    <title>More Alexa Bashing</title>
    <link rel="alternate" type="text/html" href="http://www.orient-lodge.com/node/3076" />
    <id>http://www.orient-lodge.com/node/3076</id>
    <published>2008-07-19T21:45:01-04:00</published>
    <updated>2008-07-20T11:19:54-04:00</updated>
    <author>
      <name>Aldon Hynes</name>
    </author>
    <category term="Social Networks" />
    <category term="Technology" />
    <summary type="html"><![CDATA[<p>Turnip of Power has a blog post up about <a href=http://turnipofpower.com/2008/07/18/alexa-the-random-number-generator/>Alexa as a random number generator</a>.  </p>
<p>They write: <i>Now Alexa has changed their algorithm, making it worse than useless.  I’m surprised my site doesn’t record a negative score seeing how off base their estimates are.</i></p>
<p>Well, I thought I should check to see how my site did during my vacation.  Sure enough, both Google Analytics and Quantcast showed my traffic drop to about a quarter what it was before I left for vacation.</p>
<p>At the same time, Alexa has shown a significant <b>increase</b> in traffic to my site.</p>
<p>So, I think that Turnip of Power is wrong.  Alexa isn't a random number generator.  It is showing a strong <b>negative correlation to actual traffic.</b></p>
<p><b>UPDATE:</b> This is a test update.  </p>
    ]]></summary>
    <content type="html"><![CDATA[<p>Turnip of Power has a blog post up about <a href=http://turnipofpower.com/2008/07/18/alexa-the-random-number-generator/>Alexa as a random number generator</a>.  </p>
<p>They write: <i>Now Alexa has changed their algorithm, making it worse than useless.  I’m surprised my site doesn’t record a negative score seeing how off base their estimates are.</i></p>
<p>Well, I thought I should check to see how my site did during my vacation.  Sure enough, both Google Analytics and Quantcast showed my traffic drop to about a quarter what it was before I left for vacation.</p>
<p>At the same time, Alexa has shown a significant <b>increase</b> in traffic to my site.</p>
<p>So, I think that Turnip of Power is wrong.  Alexa isn't a random number generator.  It is showing a strong <b>negative correlation to actual traffic.</b></p>
<p><b>UPDATE:</b> This is a test update.  </p>
    ]]></content>
  </entry>
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